Every Click Counts: Metrics Behind High Converting Pages

We use A/B testing, behavior analysis, and funnel audits to remove friction points and improve user journeys. Our approach is iterative — we optimize continuously, not once.

Key metrics we focus on:

• Conversion Rate– The ultimate metric: what percentage of users take your desired action.
• Drop-Off Rate– Tells us where users abandon the funnel so we can fix bottlenecks.
• Time on Page & Scroll Depth– Shows how engaging and usable your content is.
• Form Completion Rate– For lead-gen businesses, we optimize field count and UI for best results.
• Revenue per Visitor (RPV)– Helps eCommerce brands connect UX improvements to actual profit.

With CRO, we don't just grow traffic — we make your existing traffic work harder.